In an age of physical distancing, social media is more important than ever to stay connected with your clients, prospects and others. What do you need to know about social media, and how can salespeople leverage it to engage and network with customers?
Patricia Ames and Amy Weiss will lead you through the critical elements of a good social media strategy, and the unique ways social selling can amp up your game in these very unusual times.
Disaster-Proofing Your Dealership: Protect Your Brand, Protect Your Future
This master class in PR and branding is meant for owner/principals and senior executives. BPO Media analysts Amy Weiss and Patricia Ames will walk attendees through best practices in PR and corporate branding. We will review PR best practices and crisis communication and discuss how to best leverage your brand in an uncertain economic environment.
Analyst Corner Live! 2020: A Tale of Two Years
2020 has really been two years: the 2020 analysts and industry experts made predictions about in late 2019 and early 2020, and the 2020 impacted by the COVID-19 pandemic.
Moving to the Cloud – Your Customers Are, Are You Ready?
From April 9, 2020 – Most businesses large and small are moving their business processes to the cloud – office collaboration and financial systems are two examples. Print services is the next frontier. How can dealers get ahead of this trend and offer print server infrastructure in the cloud with a cost-effective, low IT-intensive solution? In this webinar, James Turner, Product Marketing Manager, Y Soft, will covers why this trend is occurring and how MPS providers can be a trusted cloud advisor for print as a service, and also introduces Y Soft’s Cloud Guarantee program.
From March 19, 2020 – Patricia Ames and Amy Weiss of BPO Media, along with Valerie Alde-Hayman and Lisa Brown of gap intelligence, talk current industry trends and how the COVID-19 pandemic is affecting the industry – and all of us.
Xerox Wants to Buy HP. WTF?
From Feb. 6, 2020 – Join BPO’s analyst team and renowned Wall Street analyst Shannon Cross to debate the latest moves by Xerox and HP and explore what it could mean for the BTA channel.
Being Disruptive in the Inkjet World
Join Douglas M. Cole, Director, Production Print, and Fred Morrone, Production Product Marketing Manager, Kyocera, for an overview of the inkjet market today and how Kyocera will use its proven technology to transform the current state of the inkjet movement.
The Capital to Fuel Business Model Transformation
As dealers expand into MPS, IT services and even coffee and water delivery, it takes capital to get these new capabilities up and running. Managing the short term cash impact of expanding into new services without depletion of cash reserves might feel like an impossibility, but with a little proactive planning and a few tips on seeking the right partnerships, it can be done. Join LEAF Managing Director Nick Capparelli and BPO Media for this webinar.
Webinar: How to Save Your Prints From the Mono Trap and Profit From More Color
PageWide technology offers equivalent MFP performance, just faster and at a lower cost. But the technology also drives significant differences and advantages, especially in key use cases and with the TCO business model. And now, a unique new feature saves you and your users from the mono trap where nobody wants to be. Learn how to deliver more color and drive higher margins with this new HP PageWide capability.
Join Rob Sethre, A3 PageWide Category Manager – Americas
The Analyst Corner Live! Part 2
Staples Just Bought DEX. WTF?
No Answers, Just Questions
Join our motley crew of analysts and industry insiders as we debate the latest move by Staples and DEX and what it could mean for the BTA channel.
This will be an interactive discussion, so bring those questions with you!
Moving to Value Conversations With Print Security
Security is top of mind for most businesses today, and printers often leave organizations open to real-world security risks. Join HP’s Lindsey Hearst, Print Security Advisor, Channel Lead for a timely discussion of how proper devices (hardware), tools (software), and services (MPS) can address those risks.
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