Parts Now Announces New Chief Executive Officer

Madison, WI – Parts Now announced the appointment of Michael Cox to the position of President and Chief Executive Officer effective April 14th, 2014.

Mr. Cox is replacing interim CEO Matthias Heilmann who will return back to the board in a supervisory and advisory position as Managing Partner of CounterPoint Capital Partners.

Michael is an accomplished leader who was instrumental in the transformation of the company since the acquisition by CounterPoint Capital Partners in 2012, and the integration of the acquisition of the Bradshaw Group.  He has been with Parts Now since 2000, and his industry expertise will be essential to the continued success of the company.  Michael was most recently Vice President of Business Development and Partner Management 

“Unparalleled customer service is the key to our success moving forward,” stated Michael Cox, “We will continue to evolve, innovate and serve our customers and the industry well – both with traditional sales channels as well as with new e-commerce solutions.”



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