NORWALK, Conn., May 14, 2014 – Rapid Refill ink and toner print franchises now offer Xerox cartridges for HP and Brother printers to strengthen and expand customer bases in more than 22 major markets across the country.
Created and tested in an engineering center dedicated to replacement cartridge development, Xerox cartridges for HP and Brother printers equal or exceed the original equipment manufacturer standards in page yield, but at a fraction of the cost.
“It makes sense to offer a trusted brand supplier like Xerox as it enhances our mission to provide best-in-class print solutions and service,” said Lori Kiser-Block, president, Rapid Refill.
By offering Xerox cartridges for HP and Brother printers, Rapid Refill customers, including home offices, small- to medium-sized businesses, government agencies, schools and non-profit companies, can reap the benefits of an aftermarket cost, along with Xerox’s reliability and 100 percent unconditional guarantee.
Rapid Refill franchisee Will Felter in Cary, N.C. used Xerox cartridges to retain a local middle school customer who favored big name brands. “Once the administrator realized Xerox’s quality was exceptional and the product was reliable, she was happy to give my local company the business,” said Felter.
With Xerox supplies, Rapid Refill owners can attract a new segment of consumers – not only HP and Brother users, but those with compatible Canon devices too – who want name brand supplies to ensure reliable operation and top-quality output.
“The Xerox brand has opened doors that weren’t there for my business previously,” said Bob Giest, a Rapid Refill franchisee in Tampa, Fla., who provided Xerox cartridges for HP that were compatible with a customer’s Canon printer. “The added benefit was the customer was impressed by the cartridges’ vivid color.”
Xerox cartridges for HP and Brother are available immediately in all Rapid Refill locations, as well as online at www.rapidinkandtoner.com.
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