Conway, AR – Dealer Marketing, a full service marketing agency focused on copier and managed IT services dealers, announced today that Lindsay Kelley has joined the firm as Chief Marketing Strategist. This new role was created to meet the rapidly growing industry need for dealers looking to evolve into profitable managed IT services organizations. Lindsay will bring online lead generation strategies that help dealers grow their business.
Lindsay brings over 17 years of marketing experience, four of which were spent directly inside the copier dealer community where she created a digital presence for a regional dealer and transformed their digital marketing efforts, bridging the gap between traditional and online initiatives.
“I am thrilled to return to the dealer community and to have the opportunity to work with such a forward-thinking, innovative company,” says Lindsay. “The Dealer Marketing team is well known and highly respected in the dealer community for their dedication to quality and effective marketing offerings. I am eager to leverage the advanced strategies and experience I bring to the table with the current DM services to assist the dealer community with this industry transformation. In turn, I believe we will help dealers across the country realize more qualified leads for their sales teams, resulting in more profitable customers and higher revenue.”
“When I first met Lindsay in 2009, I had a feeling that one day we’d be able to collaborate and work together,” said Darrell Amy, President of Dealer Marketing. “As I started thinking about the next phase of growth for Dealer Marketing and how we can bring more value to our dealers in their evolution to become managed IT services providers, Lindsay’s extensive marketing background coupled with her direct knowledge of the challenges facing the dealer community made her a top choice. We are thrilled that she has joined our team.”
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